Entrepreneurship is an excellent fit for women. According to research, women-led venture-backed companies typically generate 12 percent more revenue and launch on a third less capital than their male counterparts. Companies run by women have a better track record of surviving financial crises and market downturns than their male competitors.
When it comes to launching new businesses, why are only about 10% of startup entrepreneurs female? Most women are moms, and they fear that they can’t manage motherhood and the fast-paced entrepreneur life.
Becoming a mother makes you an even better entrepreneur. Being a mother and running a startup is challenging, and mothers learn many of the skills needed to succeed as entrepreneurs. Moms need to start their own businesses because of the skills they already have to make their startup succeed. Let’s take a look at some of these skills.
Incredible At Customer Service
When it comes to their children’s preferences, moms always have it down pat. You know which color sippy cup each child prefers. As a friend or neighbor, you are familiar with their coffee preferences. This level of attention to detail sets your company apart from its competitors and makes a lasting impression on customers. Especially in an age of increasing homogeneity, a service like this is a great approach to win over clients’ hearts and loyalty.
Taking care of customers is a necessity for anyone in the business world. You must genuinely want to make your clients’ lives better or easier by adding value to theirs. Every day, we see it in mothers.
Experts in the art of quick decision-making
As any mother can tell you, life rarely goes as planned! Even if everything is going according to plan, something always goes wrong: the baby’s diaper blows up, the pet rabbit runs away, a shoe disappears, the kids miss their bus, etc. There is no end to the number of potential stumbling blocks.
Moms are masters of improvising, rethinking their original strategies and plans on the fly, and then moving forward without a hitch.
Individual Ingenuity and the Power of Crowdsourcing
With limited resources, thinking outside the box and tapping into other people’s expertise, relationships, and resources are essential. Getting help and advice from others is second nature to a parent, who is used to asking her friends, family, and even strangers for it. Learning to crowdsource is critical whether you’re a business or a mother.
Excellent at multitasking
Band practice is only for one child. Football practice is scheduled for the other kid. Additionally, you must manage three children’s schedules, one of whom is a baby who needs your full attention. Then there’s dinner prep, homework completion, and getting everyone to bedtime routines.
The next day, do it all over again. As a full-time mother, patience, and focus are essential to completing these tasks. Even if you make a few mistakes, you have the perseverance to avoid a complete disaster.
Entrepreneurship, on the other hand, necessitates juggling multiple projects at once. You need to make sales calls, send emails, update your social media accounts, etc. What you have to do is just the beginning. It’s a lot of work, but you have to do it if you want to build a successful business. The skill of multitasking comes naturally when you’re a mother.
Conclusion
Entrepreneurship and motherhood are inseparable. You’re continuously putting out fires, managing several jobs, and ensuring your investments are ready for success. Hopefully, this article has cleared things up if you’re a mother who’s still unsure about starting your own business.